poster

the main focus of the poster is the artist, the writing over the top of the image makes both the title and image stand out. The dark surroundings contrast with the white font which again makes it eye catching as both the surroundings and what the artist is wearing are dark and dull colours. The 'Ben Howard' name is bold and is similar to the artist album making all the media products link together making it more of a brand for the album, artist and poster. Which I think we need to use within our products by making sure we use the same text to make it iconic for our artist and make the audience easily link the products together.

As we dont have an image of the artist that is singing our song we can't use an picture of the artist however because of the image we are using for our album cover it is eye catching and striking with the use of the beach scenery- which links with our music video, again we can use a similar image to make the easy links within the print products and the music video. This idea is shown in other artists posters like Ellie Goulding who uses similar images she has done in her digipak which is what we are doing within our product.

both of the poster use natural light especially the second poster, the first poster has used the same text and image for the album cover and poster which makes it an iconic image for this album 'lights' as well as the artist, which shows that we could use the same image as we have done for our album cover for our poster as well to make it an easy link and noticable image for audience to associate the artist with. The writing on the posters are very important, they all stand out on the page because of the contrast in typographycompared with the background, but still keeping within the font type of the album and digipak that will be used.

Call Sheet

Time to Meet	9:20 am.
Location to meet	Sixth Form Common Room
Location	Framwellgate
Description of Location	We are going to be using a long field, so we can highlight the depth of the freedom the couple had whilst being in a relationship. The field is isolated away, and is very basic which is all we wanted for these scenes.
Group	Ellie Snowdon, Sarah Hewitt, Kelly Senior and Catherine Kirk.
Characters	Catherine Kirk, playing the female in the music video and Ryan Hawkins playing the male lover.
Props	We dont need any probs for these scenes of footage.
Special instructions	Come prepeared even though the weather is supposed to be a little sunny, bring warm clothes just in case the actors have to stand around for a while. Toilets are nearby.

Album Cover Ideas

 

these are some other ideas of what we are thinking of using for our album cover, because the image is high quality we dont want to divert the attention from the image as it basically sums up our whole music video and song as an image.

By having the titles in the top left hand corner the audience instantly looks at it as the eye automatically is drawn to this specific place, the black writing stands out against the lightness of the sky. I think the title name of the album is too far down from the "Elliot Guy" and almosts looks disconnected with each other so maybe in the final outcome of the album cover we need to make the titles of the album link more together.

 

 

this is similar to the previous one however we have moved the titles to the middle of the cover, the title of the artist is bigger font and bolder than the album title to make it obvious to the audience of who it is. However the title of the album is in the wrong place in covers up the image of the album and diverts the sharpness and quailty of the image but i like the idea of having the artists name bigger than the album name.

filming

today we finally managed to shoot our footage of the relationship of the character for her reflecting back to her memories. The shot went well we managed to get a range of different shots which we needed to do as in our previous shots of the beach there wasn't much of a range in different camera movements and angles so we used our idea of making it a handheld camera more obvious by using the tripod less to create this effect and make a clear different from each type of setting. We changed the location of this shoot, we originally wanted to do it in Newton Hall in some woods to create a natural and enclosed place which was shown in the research of our genres videos, but because of the shoot being delayed constantly we decided to do it on our school grounds still keeping within the natural and nature setting but keeping the buildings of the school off the shots. We made the characters do various things making the run around, give each other piggy backs, hugging etc. to portray to the audience this ideal relationship this girl once had. 

idea for album cover

this is another idea for our album cover- carrying on with the theme that has been shown throughout our whole project we thought by having the beach location and also the balloons within this image it becomes an iconic image for this artist.
It sums up the whole narrative of the video and the song we have used, with the girl on her own in this setting and the two balloons symbolising her love and his love together and the journey they have come to for her to let his love go at the end of the music video. It is a striking and eye catching which will make it stand out to the audience.




this is a rough idea of what the final idea would look like when putting the title of album and artists name over the picture....

the album title would be smaller than the artitst names, both of the titles contrast against each other making both of them stand out and by using the bold black colour of the font again makes them stand out against this particular image as the colours are soft and light. When doing the final outcome for the album cover we need to insecure that the title of the artists name is in a good place where it doesnt over take all the image of the photo as i think this image is eyecatching and maybe the name overlooks the image.

mumford and sons

last night we want to see the band we are using our cover for Mumford and Sons. It was amazing and gave us a real feel for how the band represents themselves on stage and as people themselves.
the feeling of the arena was festivally and carnival like, and because of the indie pop genre they are in they used the conventions of the genre in their stagecraft where they used outdoor lights and the background colours were earthy. This has allowed us to look more indepth into how we want our singer to be percieved as an artist with their costume and their stagecraft when performing. I think by using the type of setting and props they used within their performance within our album cover and digipak will help emphaise and make our artist more noticable as a indie pop artist, by using lights and earthy colours this implies the coventions of this genre of music as in the research it was typically seen that it was a very natural and outdoor setting for videos so by interpreting this into our album cover for the artist will enhance the audience knowledge just by looking at them that they are in this genre of music.
in these images it is clearly shown that light is an important aspect of their surroundings and I think it sets different moods and atmosphere for each image which we can interpret into our music video which we are showing with the effects of black and white and also how we use light and colour on our album cover and digipak photos.

idea for album back cover

this is an idea for our album back cover, we have continued the theme of the beach which is within our music video making it become an almost iconic image for our particular artist. We want to use a similar image to this as we think it show the natural and outdoor conventions seen in this genre making it visible to be in this specific genre of music. It has a very isolated and peaceful feel to the album cover which is again similar to what was conveyed in our music video- having that continous linking of all the print projects and video together.
I think the title of the album works really well against this particular background as it instantly draws the audiences eye to us as the black writitng stands out from the light blue sky. By having the other titles of the song against the light blue background also makes it stand out even though it isnt as bold and as big as the cover title. I like the idea of  having the main image at the bottom of the cover, as it makes the audience look at the whole cover and not just the album songs as the picture is so detailed to look at.