Treatment

Plotline

Our song is about the struggle between a relationship and how a perfect relationship that started and now ended and the hurt they are feeling, because of meaning of the song we thought by using this song we could make a strong music video out of the lyrics of the song.
Our plot of the music video, is that the audience will follow a day of a girl that has gone through this heartbreak and how she is coping with what she is going through, the location of the shoot is in a beach setting so we will be shooting the girl walking along the beach and around the seaside giving this isolated and lonely atmosphere to the shoot.
While the girl is walking around we want to show the realtionship that she had and have her reminising into the past showing how her realtionship used to be and to how she is now, we want to use home videos to show couple together to the audience giving it a more personal insight to how the couple were, also in this shot we will be concentrating on the body language between the two characters to show the audience the closeness and love these people once had with other eg. holding hands, smiles, eyes. These small gestures between the two character make a bigger image into the love of this couple. The shots between the home video and the main shoot will show the contrast to the character and how her mood and character has changed from then to now suggesting the huge impact this heartbreak has given her, and also the clear difference between these shots will be that the home videoing will be in colour to give off a vibrant and warm colour of happiness and joy she had with this boy and then now we will be shooting in black and white to emphaise the upset and misery she is currently having.


Costumes

When researching we found that numerous videos used vintage clothing for the artist to wear, the females artist would wear mainly dresses giving a more feminine feeling to the video, but also linking to their style of music and setting of the music video. The styling of the artists make the video look more appealing as they are smart and sleek with the clothing and accessories are wearing. These conventions of the indie pop videos are something we need to include into ours as the audience can easily associated the clothing with a particular genre of music.

We want our character to portray the indie pop genre artist off through the video, so by dressing her in floral outfits and dresses will give this vintage feel off to the audience and link to the conventions of this particular genre. We will dress our main actor in floral dresses so she looks feminine and have a vulnerable and lost feel to the character as she will be dressed up however she is only walking down to the beach, making her stand out as her outfit wont be associated to what someone would be seen down the beach in. The clothing will be dark fitting with the atmosphere of the black and white effects on the screen linking to the upset and dreary mood we are perceiving to the audience, and her clothes will reflect this atmosphere by wearing colours such as: black and dark blues implying she is in this dark place that she is trying to recover from. Whereas in the home video where the colour on the screen will be warm and vibrant we also want the character to show the drastic contrast to how she was then and now so we will dress her in light colours such as: pinks, whites, yellows, reds to imply the happiness and each colour represents something warm eg. yellow- sunshine, bright lights and reds/pinks- love and romance. 

 

this is a costume that would be similar to what we would want the main character to wear on the beach, with the colours of the blacks and dark colours on the dress to emphasise the mood of the setting we are putting onto the audience and reflecting how she is feeling. 

Contrasting to this outfit where it is bright and colourful to the eye and stands out from the colour to the audience against the harsh black of the previous dress. Which I think will emphasises the mood of each shot more as the character herself is reflecting the mood.  Also the fact this particular dress has a cut out heart change in the back of it signifies more to the audience the love the characters had for each other representing in this symbol on herself. 

Props

Throughout the vidoe she will be carrying a red balloon, and this is the main symbol for the artist and this particular album, the balloon will symbolise the love that she has for this boy in her hand, and how she will always be carrying it around with her. This balloon will also stand out to the audience as it will be the only coloured image on the black and white shots. The idea of the balloon we had is that a balloon can easily float away and the balloon/love can easily be taken away from someone.
We will need to make sure this balloon is a bold and bright colour so it will show up on the video, if needed we can use colours such as greens and bright blues and then edit the colour on the software when editing to get the best colour for the balloon and to make it eye catching.


Location Scouting
We will be filming at South Shields, it has a long walk along the beach/rocks and also a lighthouse that we want to somehow include within our video. The beach we are wanting to use is open to the public however not many people go it and due to us filming in the winter it is mostly likely that the general public wont be walking along the beach due to the weather which will help us create this isolated and lonely scene for our shoot. We will be getting establishing shots of the sea and waves to give this striking picture to the music video and make it stand out and setting the scene which we have seen in other indie pop videos where they set the scene and introducing the audience to the location before they bring in the artist/actor on the screen.