Wednesday 10 October 2012

VERY Rough Idea

 

 




This is just a rough idea of how we want to include in our music video to come across to the audience, we have used the black and white effect contrasting against the colour effect to show the mood and atmosphere change in the different shots, the black and white shows that the character on scene is reflecting into the past, also the use of the different shots of the face have helped show this depressed and fat distance mood this character is in. We used the shots that we previously shot in the weeks to make this video, i think the types of shot we used worked well with the mood we were trying to convey to the audience, the different angles helped us look at what worked well and what didn’t i think the most effective shot is the low angled shot as the character is central of the screen, her facial expressions show she is sad and upset which is clear to the audience, the lighting of the shot has her face in darkness this emphasises the upset and depressed nature of the character while the background is light and clear which could signify that there is light at the end of tunnel foreshadowing the end of the video or what she used to be like again using the idea of colour to reflect and contrast the atmosphere and messages of the character in the video.





I think the way we have used the coloured shots and the black and white shots transitions between the shots are eye grabbing as there is an immediate stand out to the colours which grabs the audience’s attention and make them see a story inside the story making them become more interested in the turn out of the story. The shots compared to the character on her own show a complete difference in personality, she is very down and unhappy in the black and white shots while in then coloured shots the audience see she is happy and lively because of "young" love again making the audience more intrigued to how she has gotten from them till now.
We used jump cuts for the transitions from shot to shot, jumping from story to story. I think when it comes to the final editing we need to make the transitions more realistic and how they would be in a music video as the fast cuts could become confusing for the audience, however we have tried to avoid this by using the different colour effect which I think have made a clear difference between the stories.
Within the coloured shots we have used a cross dissolve on the smiles of the couples, the over lapping of the smiles could imply that they were once interwinded with each other, but also the fading of the smiles could suggest that there love has fading and the love that they once had brought them to smile but now it is gone. I think it is important how we percieve this "perfect" relationship that these two people used to have to emphasise the pain and heartbreak she has now.



The black and white shot at the end where the character is sitting on the bench works well, I think it brings a more personal feel to the audience as it is if the audience is watching her and moving towards her as if they were there making them more involved witht the video. The home videoing effect we want to use would be with the coloured shots as it will give a personal insight of the relationship that noone would ever see and make the audience have a connection with the characters making them feel more empathy for how the character is now.



The song works well over the top of the video, it more upbeat and quicker to what a typical indie love song would be like, and contrasting it over a depressed and moody video highlights the meaning of the song more and makes both the video and song stand out more as they are contrasting with each other even though they are showing the same message but in two different ways.

This rough idea gives us the ideas in what we could use within our music video and what types of shots fit within the song and how the song we want to use fits within the ideas we want to use for it. I think the idea of the black and white contrasting against the colour is the strongest part of our music video and we need to ensure that we make this the highlight of our video by using the colours to convey the atmosphere of the video and to help emphasise the mood by the shots and how the character/s are percieved on screen by the composition and expression they use.
As this is a rough idea we havent used a variety of shots that we want to use in our final project we need to make sure that we use all the appropriate shots that we help make our video eye catching and stand out to the audience, as our video is set on a beach the most important part is to show the location as it is a bold location to use for a shoot, by using establishing shots, extreme longs to show where we are shooting we help make our video stand out more as it is a unique place to shoot.

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